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Increasing Website Traffic!

Updated: Mar 7, 2023

This vacation rental has been updated beautifully and it was ready for a fresh new logo and brand that represented the space!



While updating the look and the photography, we also noticed that this great location wasn't receiving the traffic it needed. A lot of that had to do with the fact that this peaceful rental is located in a very small town. SEO, though it is very important was not going to do the job on its own. We immediately knew that this rental needed the assistance of a vacation rental website. Signature Business Branding took on the job to list each of the four units available through VRBO so that the owner could focus on what she needed to be doing. We made sure that the website and the VRBO pages worked seamlessly together. Once completed we took time to teach the owner how to navigate both her website and VRBO so that she can be confident in the booking process! On the Blue Heron website you can view each space and what it has to offer, including a pop-up photo gallery for each space.

Once the visitor knows if the space is right for them, they simply can click "book now" to be directed to the VRBO page for booking.


If you are looking for a perfect place for your next vacation, you don't have to go far. The Blue Heron is located in White Cloud Michigan on Diamond lake. https://blueheronvacation.com/

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